Major Mistakes People Make When Using Mobile Marketing

  • Sumo

There are many things that affect the start and progression of your mobile marketing campaign, and you may not know where to begin with them. This article will help you to hone your mobile marketing skills.

Random Messages

TIP! Have a telephone number database to assist your mobile marketing efforts. Cell phone numbers are not the only thing you will want to add to your list.

Don’t send random messages to your customers. Every message you send them should be relevant and useful. Random messages can annoy people and reflect poorly on your business. You will actually lose customers if your messages aren’t advantageous to them. Customers like relevance, not jokes or other nonsense.

Don’t forget to use QR codes on your printed advertisements to appeal to smartphone users. This easily allows smartphone users to access your coupons and website. QR codes should appear on business cards, brochures, catalogs and posters. The QR code provides additional information to people that are interested in your business.

When marketing for mobile phones make sure that the message you send are short and simple. Speed is of the essence; give your customers messages they can absorb fast!

Mobile Site

If you are not an expert on designing for a mobile audience, then by all means, hire one. It can be very difficult to make a mobile site that is easy to use and good to look at. Have a qualified professional design your mobile site if you want it to work perfectly.

Draft a mission statement that will keep you on track as you roll out your mobile marketing campaign. Adhering to your principles will help you to keep on the straight and narrow.

Examine what techniques your competitors are using via mobile marketing. Follow them on Facebook and Twitter. It is important that you are distinguishable from your competition.

Mobile Marketing

If you want to see your profits skyrocket, mobile marketing can be one of the easiest ways to achieve this. Many people use phones to download various apps, or they use them for social networking sites. Both of these areas are ideal starting points for expanding your mobile marketing campaign. You must be willing to present your products and services to customers in their preferred environment.

TIP! Draft a mission statement that will keep you on track as you roll out your mobile marketing campaign. If you have a clear definition of your principles, it’s easier to create a marketing plan that fits them.

Before starting any new mobile marketing campaign, be sure your first campaign is successful. You should measure your campaign success by its effectiveness over a long period of time, rather by the sales it generates. Use this formula to be successful with a new campaign for years to come.

When calling or texting someone, remember there is a live person on the receiving end; therefore, it is important to be considerate of the time in which you call as well as the type of message you are sending. Act appropriately.

Text abbreviations are not for mobile marketing campaigns, as not every customer will be familiar with their meanings. If your marketing communications are not easily understood by recipients, the message is not likely to win you any sales.

TIP! A standalone platform for mobile devices needs to have a home base. You need to focus on your home base and the people who visit it, whether they are repeat visitors or arriving for the first time.

Now you can see how, even with a multitude of mobile marketing methods, they all share some fundamental features. The main differences between particular techniques are really just methodology and technology. Do some research and use your common sense in choosing the most ideal approaches for your business, your budget and yourself.

PS: Did you like this post? Hit “Like” and “Share” buttons to spread the wealth and as always, I’d love to hear your thoughts and comments.

Dedicated To Your Success,

mefb

Fadi Tawil

PS: If you haven’t yet, watch this video and learn how to make more m-oney TODAY and give your family the quality of life they deserve right now.

About Fadi Tawil

Dad to two gorgeous little girls, husband to the most beautiful woman in the world, Internet Marketing Expert, Home-based Business Entrepreneur, wine collector. I love helping people achieve their financial dreams through mlm/direct sales/network marketing! I also enjoy training and coaching aspiring entrepreneurs from around the globe to help them achieve their maximum potential.

, , , ,

Comments are closed.